SITEVI: International trade fair for the vine, wine and fruit industries!
Dec 15, 2023
SITEVI, a major international event, took place in Montpellier (France), at the end of November, providing access to the best advances in know-how and equipment for the vine-growing, wine-making, fruit-growing and olive-growing sectors. It attracted over 54,000 trade visitors and more than 1,000 exhibitors! 🌿🍇🍑
Lallemand Plant Care’s sales, marketing and technical teams were on hand to present our solutions based on micro-organisms, particularly in response to the problems encountered in the Mediterranean region. Farmers in the region face specific challenges linked to climatic variations and potential diseases, underlining the need for innovation and appropriate solutions to ensure sustainable, high-quality production.
It was an opportunity to highlight our product innovation, LALFRESH S, which had been registered a few months earlier.
LALFRESH S is a biofungicide for post-harvest application against stone fruit rot (Monilia) based on a beneficial micro-organism (Clonostachys rosea strain J1446). The treatment limits the development of pathogenic fungi responsible for post-harvest storage diseases.
We had the pleasure of meeting up with our partners and customers who took the time to visit us, an ideal moment to exchange ideas in person and strengthen professional links.
We also had the opportunity to discover new trends, meet new people and learn from other players in the sector 📉💡.
These lessons will be invaluable in guiding our future strategy and continuing to innovate!